Marketing Communications for Grand Hyatt Sao Paulo
Grand Hyatt São Paulo is a stylish, luxury hotel located on Avenida das Nações Unidas, in São Paulo, Brazil. The hotel – part of the international Hyatt group – is in the heart of the city’s prestigious business and financial district and includes 466 luxury rooms and suites, three restaurants, two bars, a spa and a huge events and convention center.
As a Marketing Communications Manager, my role was to deal with media enquiries and manage all institutional and local communications with regards to hospitality, events and outlets. I worked with a team of three people to develop a year-long marketing plan that strategically included PR, POS, social media and digital marketing.